Your website has been optimized.... These days WHAT? ? ? Last week, as I was having lunch in a restaurant, a young person sat consequent to me wearing a T-shirt stating " The road to success is always under construction! " I thought exactly away about how much this applied to all websites! As I came back to my office shortly thereafter, I spoke to a customer whose website had just been re-optimized a couple weeks earlier. This individual asked me to forecast as per when he should expect to see ranking improvements. I was somehow surprised to be asked that inquiry such a short date after we had updated his site... regrettably, to my customer"s frustration, I had to respond "it depends... " as I realized that I would have to cover distinct variables involved in all SEO campaigns. This is why I decided to compose the following article in order to emphasize the act that re-optimizing your site is only part of the overall strategy that every single website marketer should
implement. The optimization for your website is like food supplements for your body: no argument how many food supplements & vitamins you take, you still have to feed your body healthy food on a daily basis. An up-to-date optimization will contribute to your success, however, you will entail to "feed your website" with a healthy content and ongoing one-way link enhancement! Although re-optimizing your site is a great & mandatory step toward ranking improvements, it is not sufficient "to do the trick". Furthermore, it is impossible to know when you will be able to harvest results from such action. In other terms, forecasting the timeline for result improvements from a re-optimization is unfeasible. In fact, like in the aforementioned example of my customer asking for the "SEO crystal ball", his website had been featuring an obsolete profile for quite a stretched time. Such site had therefore been indexed and re-indexed repeatedly by all major crawlers with an archaic
technical infrastructure. This money that for months and maybe years, this website had been known accordingly by all major search engines.... Okay, the site has promptly being re-optimized - its updated content will be picked up by Google technology and other major crawlers within a sporadic days/weeks - the site will be known for its "rejuvenated" technical profile - major search engines will then come back and forth and re-index this site on a monthly basis - it will capture months to establish seniority with this up-to-par infrastructure and to see ranking eligibility amelioration- it is like cleaning up someone"s poor credit history; it takes a lingering interval for financial institutions to trust a person who has had previous dangerous credit; the longer someone had financial troubles/bad credit, the longer it takes to reestablish a trustworthy relationship with banks - the same applies for a website: the longer it has been left with an antiquated optimization,
the longer it will obtain search engines to produce such website eligible for ranking betterment. It may grip as brief as a month and as extensive as a year - nothing can be done from "this side of the internet" to expedite the process. Full text: http://computerandtechnologies.com/computers-and-technology/news_2008-10-13-18-30-04-649.html
Monday, October 13, 2008
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